Tuesday, September 4, 2007

Assignment 2: Twitterific

When I started this assignment I wanted to find a subject that I had absolutely zero pre-conceived notions about. This was hard because most online psychological spaces already have stereotypes attached to them (if not widely held, then at least in my own head) so I looked to a relatively new online space called Twitter. A mini-blog on steroids might be an appropriate description of what Twitter is; more commonly it’s referred to as simply mini-blogging, or an ongoing stream of short status updates that someone posts on their simplistic personal page via a number of possible avenues including SMS text messaging, instant messaging, Facebook, or posting directly on the Twitter website. As yet, Twitter does not have a stereotypical audience (at least in my mind) so I was not filled with any expectations of what kind of people I might find. Twitter’s homepage shows a stream of the latest updated streams, so I simply chose one of those users and read every post in that user’s stream on the top page (approximately 20 posts).

Right off the bat when I loaded this user’s page I got a good amount of information about him including his name (I won’t publish his entire name), his location (Santa Monica, CA), and a picture of him. The combination of his name and his picture gave me a good amount of information including his sex, race and approximate age; he is a Caucasian male that I’d estimate to be in his mid-to-late 20’s. Beyond that I took from his name that he was of Dutch ancestry because his last name started with the prefix “Van.” There was also a link to a myspace page, but I chose not to visit it in order to keep my impressions focused on his Twitter stream.

Most of the posts in his stream fall into the following categories: Three posts related to technology, three posts related to sports, three posts proposing times and locations of get-togethers, three posts related to pubs/bars/drinks and two posts about concerts. Besides the information I’ve already gotten from the page (approximate age, sex, location, race), I can now begin to analyze him in terms of the Big 5 Traits. He doesn’t seem very neurotic, but rather very much down to earth. He is very extraverted and open, which I can tell by the social nature of a number of his posts, and the fact that he is willing to make them public. I cannot quite judge his agreeableness because I have not witnessed enough interaction with other people, but I would tend to use the over-attribution process to apply my favorable attitude towards him and assume that he is agreeable. Finally, I cannot comment on his conscientiousness because I do not see any moral dilemmas in his posts. I would also categorize him overall as a pretty warm person, as none of his posts are negative in any way.

I analyzed his posts further and came to conclusions about him, continuing to use the over-attribution process of the Hyperpersonal model. I take his overall cheerful attitude as almost too cheerful, combined with a few slightly effeminate remarks, and get the impression that he is a very effeminate person. However I then remembered his sports and technology remarks and quickly dismissed the idea that he is an overly effeminate male. One of his posts pertained to a new computer and another to driving a convertible, which led me to infer that he had a healthy income source. I also would characterize him with a healthy social life and a healthy interest in music. Overall the amount of information that he gave in twenty sentences led me to draw a huge number of conclusions, all using the Hyperpersonal model, and I ultimately took the eclectic collection of posts and conclude that he is a pretty average and well-rounded person. (Not the result I expected from this exercise)

2 comments:

Richard Rothman said...

Nice post Scott.

I had heard of Twitter before but never checked it out myself. It seems to be another step towards our culture's acceptance of CMC communication. Some might consider this site to be excessive. Knowing every place that every one of your friends has recently been may seem strange this year, but in a short amount of time, it will probably replace away message checking as the preferred method of keeping tabs on friends.

One part of your experience that I found interesting was your "effeminate" conclusion that you quickly reversed. The over-attribution part of the Hyperpersonal model suggests that because you had a very limited amount of information and cues, you made strong conclusions about each Twitter post, even sometimes contradicting previous ones.

Social Information Processing and the Developmental Aspect of HP show why your opinion changed. SIP says that time is needed to get a more accurate read, which applies here. Also as you adapted to the lack of cues in Twitter, you took more time to focus on all of your target's posts, and revised your conclusions.

Well done! Wish I had tried Twitter.

Logan Douglas said...

Hey Gerard,

I liked your post a lot. I have only seen a twitter page once before in my life and thought it looked really stupid. Upon reading your blog about it, it seems I may have been coming to conclusions too hastily. While it is still true that there are a lot of really bad twitter pages filled with updates like, “I just brushed my teeth” and “I want a muffin,” it seems that if people actually put the system to good work they can come up with good pages. Given that the technology behind twitter allows you to post things in all sorts of ways on the go, such as from your phone, it would be ideal for someone who is always thinking of things while they aren’t home and then forgets them later.

I also thought you did a good job with your analysis of the person you studied. You took the cues from their actions/thoughts and used them to form an opinion of the person as best as you could. It was also good that you noted when you didn’t have enough information to get a good idea of certain personality traits, and you knew when the over-attribution process was affecting your estimates of the person. Overall, good post.


-Logan Douglas